Google announced some major improvements to the AdWords features for professional advertisers who manage client accounts, also known as the My Client Center (MCC). Now MCC account holders can do ...

Because they have so many products and users, Google’s account login and access processes are often fairly complicated, and this is never more clear than with Google AdWords. If you’re a small ...

Google AdWords has added a feature that lets you sign in with one account and quickly switch between different AdWords accounts without using the MCC (My Client Center). Google is calling it "multiple ...

PRINCETON, NJ – Search marketing company NetElixir has launched LXRGuide: Agency, a paid search recommendation engine powered by machine learning algorithms, which enables search marketers to optimize ...

6 Super Time-Saving Tips to AdWords PPC Management It’s the busiest time of year. Somewhere in between scoring online deals and 2013 planning, the AdWords account is screaming for attention. Hey, bids ...

Example AdWords Scripts to detect anomalies in the performance of accounts. Script results for all AdWords accounts are aggregated in a dashboard. If you’re anything like me, one of your least ...

Letting an agency have the reins on your AdWords campaigns can give your company an edge over competitors. Here are five reasons why hiring the right PPC agency.can be beneficial for you. Having ...

A few months ago I attended a conference where Frederick Vallaeys from Optmyzr gave a talk about AdWords Scripts. I was intrigued, to say the least. What were these scripts capable of? How much data ...

Bidmanagement, the company behind Adspert, a web-based bid management tool for Google AdWords campaigns, has raised funding from the ProFIT finance programme, the early-stage investment arm of ...

If you’re a nonprofit, you more than likely have a Google Grant (if not, read up! It’s a great program), and sometimes you may have an additional paid AdWords account. That’s a lot to manage! I’m sure ...