Amazon already dominates online shopping, but now it's setting its sights even higher. With a new artificial intelligence-powered project called Starfish, the company aims to become the world's most ...

Lens Live also plugs directly into Rufus, Amazon’s AI shopping assistant. Rufus provides quick summaries of what makes a product stand out, suggests questions you might want to ask and delivers ...

A parent compares back-to-school shopping costs between Walmart and Amazon. Walmart offered a lower total price for the same school supplies. Amazon provided bulk buying options and faster shipping ...