Libsyn has released its podcast advertising rates for August 2023, with another noted decrease in cost per thousand for the industry. The new data reveals an average CPM rate of $22.14 for a 60-second ...

Libsyn’s AdvertiseCast has released its monthly podcast advertising rates for November 2023. The month’s average CPM for a 60-second spot was $22.94. This rate marks a slight increase of 2.5% from ...

France’s YouTube CPM averages $15.53, reflecting a thriving content ecosystem. Diverse creators and varied content contribute to a dynamic YouTube landscape in the country. In Austria, creators make ...

Podcast studios will go out of business unless they reevaluate programmatic advertiser rates. According to Libsyn’s podcast advertising rates report from July, podcasts received an average CPM, or ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Ross Kernez CPM stands ...

Netflix has an opportunity to do well in the connected TV (CTV) space in terms of its upcoming advertising CTV option if it can get to a $25 to $45 cost per thousand viewer pricing, according to an ...

Media costs are soaring globally, led by TV, and U.S. TV in particular, according to WARC Media’s latest Global Ad Trends report. Globally, TV CPMs are up 9.9% on average year-over-year and up 31.2% ...

Meta, Google, and Snap reported declines in ad sales, or flat ad revenue, during the fourth quarter. Ad prices have largely fallen recently, after soaring during the pandemic. Insider compiled data to ...

Today, almost 40% of global online traffic is unaddressable due to third-party cookie restrictions. Without third-party cookies, the value of publishers’ inventory is significantly reduced. This ...