Marketing software can help your business engage customers and connect with prospective buyers to grow your brand awareness ...

I’ve been writing and editing technology articles for more than seven years, most recently as part of PCMag's software team. I am responsible for content in the AI, financial, graphic design, ...

CRM systems organize customer data and communications, helping sales teams execute consistent follow-up strategies, track ...

Customer relationship management (CRM) doesn't have to be costly and complicated. Start with the best small-business-friendly CRM software we've tested. Turning a profit means managing vital business ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

ZDNET experts put every product through rigorous testing and research to curate the best options for you. If you buy through our links, we may earn a commission. Learn Our Process 'ZDNET Recommends': ...

The market for customer relationship management (CRM) services should grow 15 percent this year, according to a new study. The CRM services market totaled $22 billion in 2001, up 10.6 percent from the ...

The white paper reviews the challenges current CRMs pose to Patient Services teams at life sciences companies and explores ...

A modern CRM helps advisors build long-lasting relationships. (Image: Camsoft) For financial advisors and financial services professionals, success is built on relationships, trust and the ability to ...

From managing customer information, automating appointment reminders, and storing important reports, salons can greatly benefit from implementing CRM software into their business. From general CRM ...

CRM software used within the nonprofit sector is designed to help organizations manage and grow their relationships with benefactors, organize outreach, and monitor activities. A CRM tool can improve ...