Cereal description: Puffed rice kernels — half of them a deep brown, the rest a light tan color. The latter are identical in hue to standard Rice Krispies, which aren’t vanilla-flavored. So what gives ...

The best breakfast cereals don't always have to taste like breakfast food. Sometimes, it can taste like dessert -- especially when you choose a chocolate cereal. Whether you elect to eat it first ...

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Kellogg’s launched Cocoa Loops, a chocolate-forward twist on the classic fruity cereal. The new cereal is now rolling out, with wider availability expected by January. Fan reactions are split, with ...

A version of this post was originally published in Sept. 2017, when we ranked 101 cereals. In this post, we’re ranking the top 50, in honor of National Cereal Day, March 7. Milk, sugar, bowl. The ...

Kellogg Co. says it will pull immunity claims from its Rice Krispies and Cocoa Krispies cereal boxes amid the public’s growing concern about swine flu. Kellogg began adding extra antioxidants to its ...

The treats will be featured in Froot Loops and Cocoa Krispies flavors. Nostalgia alert! After being off the shelves for 12 years, Kellogg's is bringing back its popular Cereal Straws. MORE: People on ...

M&M's launches several new flavors each year, and they're usually tied to a relevant holiday or season. But the newest release sounds more like a breakfast food than a candy. This year, M&M's is ...

With a new microbrewery popping up in the world every three minutes—don’t check our stats, we’re right—finding new ways to innovate among a crowded pack of craft producers is an increasingly tall task ...