With creators like Ms. Rachel and Mark Rober scoring huge numbers on Netflix, YouTube has approached its top stars and ...

Patreon is overhauling how creators get discovered, adding short-form Clips, topic-based communities, and a revamped recommendation system designed to give smaller creators more visibility.

Joseph Marchese has joined creator network Bent Pixels as executive VP of creator strategy and business as the firm revs up ...

Not long ago, a brand's brief for a creator campaign looked something like this. Find someone with a big following in your niche with good views. Pay them. Post. That era is over. Today, briefs read ...

Apple today launched the new Creator Studio that was initially unveiled two weeks ago, providing content creators with access to six Apple apps for $12.99 per month or $129 per year. Creator Studio ...

Erick Massoto is a Brazilian writer who's always loved film and TV and loves finding connections between them. That's why he supports double features, especially if they are of a modern film paired ...

RAD Amplify, a RAD Intel portfolio company specializing in predictive marketing intelligence built for the creator economy, ...

When Brazilian influencer Camila Coelho started on YouTube in 2011, the creator industry didn’t exist, she says. Originally a makeup artist, she began by posting videos for friends “to learn to do a ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. The creator economy is hitting an inflection point heading into 2025: TikTok is in the throes of a ...

Luke Dawe is a London based news writer, musician and drag performer. When not writing for Collider - @lukejdawe on twitter - Luke can be found wearing wigs at @bbxface. With a premise more timely ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. The creator economy has experienced massive growth in recent years.