New rules will allow electronic cigarettes to be shown in TV adverts from next month, it has been announced. Images of e-cigarettes were previously prohibited in TV campaigns but can be shown from ...

(Reuters Health) - While many forms of e-cigarette advertising increase the odds that teens will try the devices, a new U.S. study suggests that this generation of digital natives is most enticed by ...

About 7 in 10 middle and high school students – more than 18 million young people – see e-cigarette advertising in stores, online, in newspapers and magazines, or on television and in movies, ...

Island breeze, blue lagoon, dew drop - these aren't the names of scented candles on display at your local home goods store. They're flavors of synthetic nicotine used in e-cigarettes, often advertised ...

Island breeze, blue lagoon, dew drop—these aren’t the names of scented candles on display at your local home goods store. They’re flavors of synthetic nicotine used in e-cigarettes, often advertised ...

Viewing e-cigarette advertisements and content on social media—often endorsed by celebrities and social media influencers—is fueling the popularity of vaping among young users, according to a study ...

The Real Cost campaign successfully prevented youth from initiating e-cigarette use and reduced unauthorized sales.