For the longest time, there has been considerable debate surrounding the NBA logo. The current logo, designed in 1969, is ...

A legend weighs in on the rise of athlete logos and what today’s mindset gets wrong. The NBA GOAT doesn’t usually wade into the day-to-day chaos of modern hoops culture, but when he does, it tends to ...

The Larry O’Brien Trophy is back. The league is planning to paint the iconic championship trophy and the classic “Finals” script logo on the home team’s floor during the NBA Finals this season, ...

More than 1.5 million people have signed an online petition seeking to have the late Kobe Bryant be the new logo for the National Basketball Association. "With the untimely and unexpected passing of ...

Louisville’s men’s and women’s basketball teams will debut special edition Adidas uniforms featuring Donovan Mitchell’s ...

Hilarious social media handle @nba_paint, intended to look like retro Microsoft Paint, created a very goofy, very literal take on the team's relatively ambiguous-looking logo. "[Bruh. [Y'all] had one ...