You better read this first before wasting your money. Marketing automation software is a big business. Lead by great companies like Marketo, Pardot, Eloqua and HubSpot, the marketing automation ...

Expert Consumers has named Mailchimp as the Best Marketing Automation Platform (2025), citing the platform's strong integration of automation, analytics, and user-focused design. The recognition ...

Opinions expressed by Entrepreneur contributors are their own. In football, the playbook is sacred. It contains a wealth of knowledge that guides a player’s every move on the field. When it comes to ...

MindTouch ( news, site) has breathed new life into the F1 button. True contextually aware help looks like it has arrived. Add a little marketing and sales automation in there and you may have the ...

Rocket CRM today announced enhancements to its marketing automation system within its customer relationship management (CRM) platform. The updates introduce new workflow options, deeper data ...

Research firm Global Industry Analysts (GIA) valued the worldwide marketing automation market at $3.9 billion in 2020 and expects it to reach $6.3 billion by 2026, with a compound annual growth rate ...

Business automation employs advanced technologies to simplify business processes and functions across an organization, thereby minimizing human intervention as much as possible. In the world of B2B, ...

eTrigue, a provider of software-as-a-service (SaaS) marketing automation systems, announced that its flagship DemandCenter marketing automation application now supports mobile operation and management ...

Opinions expressed by Entrepreneur contributors are their own. When running a multi-location restaurant or franchise, owners and operators don’t have an excess amount of time to think about marketing.

Advances in AI are shaping a more competitive, data-driven music landscape. Forbes reported how AI is impacting music this year, and how the industry is entering a critical phase. In response, ...