Marketing automation platforms (MAPs) are essential for improving efficiency, personalizing customer experiences, and maximizing ROI. With the market expected to grow to $13.48 billion by 2028, ...
Expert Consumers has named Mailchimp as the Best Marketing Automation Platform (2025), citing the platform's strong integration of automation, analytics, and user-focused design. The recognition ...
Janette Novak is a freelance journalist and consultant who specializes in teaching online business and small business marketing. Previously, Janette owned a boutique marketing agency and served as a ...
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A marketer’s guide to marketing automation platforms
What factors are driving marketing automation platform use, and what capabilities do MAPs provide? We conducted original ...
Dublin, Oct. 10, 2025 (GLOBE NEWSWIRE) -- The "B2C Marketing Automation Platforms Market - Global Forecast 2025-2030" report has been added to ResearchAndMarkets.com's offering. Senior decision-makers ...
Investing in a marketing automation platform (MAP) makes perfect business sense. It can improve your lead pipeline, automate repetitive tasks, reduce human error, and boost conversion rates. However, ...
You've heard of marketing automation. But what is it, and how does it work? Here's everything you need to know about marketing automation. You need marketing automation. Marketing automation has ...
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