PubMatic, a provider of digital advertising technology, has launched its upgraded solution suite for buyers, powered by generative AI. PubMatic’s buyer platform “streamlines every stage of the media ...

PubMatic has upgraded its technology suite for buyers with a goal to streamline every stage of the media-buying process -- from audience and inventory discovery and forecasting to curation, activation ...

Ad tech company PubMatic unveiled a new platform, powered by generative artificial intelligence (AI), that gives advertisers more control and visibility into where and how their media dollars are ...

PubMatic has launched an upgraded buyer platform powered by generative AI, designed to enhance the media buying process by providing streamlined solutions for audience discovery, campaign activation, ...

The adoption of LLMs and software based on natural language prompts has made media buying as easy as, well, a conversation. For companies in the advertising world, this means the introduction of ...

ALEXANDRIA, Va.—AdImpact has announced that Comcast Technology Solutions’ (CTS) creative management platform, AdFusion has been integrated into AdImpact's data-driven political media buying solution, ...

NO-HEADQUARTERS/REDWOOD CITY, Calif., May 07, 2025 (GLOBE NEWSWIRE) -- PubMatic (PUBM), a leader in digital advertising technology, today announced the launch of its upgraded solution suite for buyers ...