Money talks. That’s why mobile phone advertising has become such an irresistible topic. As mobile phone executives converge on the 3GSM World Congress in Barcelona, which runs from Monday to Thursday, ...

Mobile advertising may have moved at a breakneck pace since the mid 2000s, when you couldn’t even find an ad on most phones -- but consumers have not. They still say mobile phone advertising bothers ...

Technology embedded in our phones and computers to serve up ads can also end up serving government surveillance. Information from mobile-phone apps and advertising networks paints a richly detailed ...

Following on from news that Britain’s largest carrier EE is looking into blocking adverts on mobile, the second largest carrier O2 has revealed it is in “advanced stages” of looking into advert ...

PARIS (Reuters) - Advertising on mobile phones should really take off within two to three years, driven by new applications on smart phones and the growing popularity of social networks such as ...

Nokia made an aggressive push into mobile phone advertising and marketing services Monday by announcing its intent to buy privately held Enpocket for an undisclosed amount. Enpocket, which serves up ...

LONDON (Reuters) - Advertising on mobile phones has huge potential to connect brands with consumers at any time of the day and within a specific location but it must be creative, relevant and non ...

WASHINGTON—The Federal Bureau of Investigation this week acknowledged having bought precise geolocation data derived from mobile-phone advertising in the past before backing away from the practice in ...

Money talks. That’s why mobile phone advertising has become such an irresistible topic. As mobile phone executives converge on the 3GSM World Congress in Barcelona, which runs from Monday to Thursday, ...