New Era Cap, the Buffalo-based firm, has designed headware and apparel for the Winter Olympics Team USA squads including three specially-created hats.

For the second year in a row, a Major League Baseball apparel controversy has surfaced during spring training. New Era’s “Overlap” line of team hats, which retail for $44.99 and feature a design that ...

Some of the hats in the just-launched lineup of New Era Major League Baseball caps have accidentally become collector's items – because they can be read as being naughty. The motif for the new caps ...

Buffalo, New York (June 5, 2025) – New Era Cap, LLC, and Major League Soccer (MLS) today announced an agreement that enshrines New Era Cap as the Official On-Field Cap of MLS and grants the ...