Some people believe there is growing behind-the-scenes backlash from third-party developers and publishers over PlayStation's ...

Sony may have secured exclusive marketing rights for Grand Theft Auto 6, according to some recently surfaced promotional messaging that the company has been directing at PlayStation users. The ...

Viraaj is a spirited gamer, lifelong PlayStation main, huge petrolhead, but most importantly, a principled journalist. With experience at publications like FandomWire, HotCars, and DriveTribe, writing ...

It’s an interesting ‘mistake’ for sure. PlayStation has now unveiled all of their GTA 6 marketing all over their console and branding. For starters, the mobile PlayStation app’s logo has been updated ...

Michael Flatt, the EMEA marketing director for Xbox, has admitted the format holder has to be “quite scrappy” in regards to its marketing investments, saying of rival Sony that “regrettably the ...

We now know when PlayStation’s marketing deal with Call of Duty will end. Marketing deals are a pretty important thing for platforms. Xbox and PlayStation invest a lot of money in its first-party ...

After GTA 6 pre-orders went live on PlayStation and X, the community witnessed the sheer size and depth of Sony Interactive Entertainment's (SIE) marketing deal with Rockstar Games. The company did ...

Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and began doing so professionally in 2010 because an opportunity presented itself ...