The mainstream beauty brand's easy-to-open lipstick tubes have sparked an important conversation about making makeup more ...

The ponytail facelift may be a surgical way to elevate the face, but Selena Gomez's contour technique offers a similar ...

Add Yahoo as a preferred source to see more of our stories on Google. Get those wallets ready because Selena Gomez's fan-favorite makeup brand Rare Beauty is dropping soon at beauty retailer Ulta ...

Gomez's Rare Beauty is launching the True To Myself Natural Matte Longwear Foundation, available to shop starting April 2 ...

HOUSTON — Grand Prairie native actress and singer Selena Gomez has launched a new makeup collaboration with season brand Tajín. Gomez's makeup brand, Rare Beauty, started its Rare Beauty x Tajín Cheek ...

Selena Gomez and Benny Blanco tied the knot on Sept. 27, and now Gomez's cosmetics brand, Rare Beauty, is celebrating their nuptials with a special edition release. The Something Rosy Lip & Cheek Set ...

HOUSTON — Grand Prairie native actress and singer Selena Gomez has launched a new makeup collaboration with season brand Tajín. Gomez's makeup brand, Rare Beauty, started its Rare Beauty x Tajín Cheek ...

All linked products are independently selected by our editors. If you purchase any of these products, we may earn a commission. Call it a match in celebrity-founder, reader-beloved brand heaven: Shay ...

Ankush Bahuguna’s brand journey began with smaller but significant steps, from PR packages to paid partnerships, marking his ...

Tyra Booker, who has previously worked for Ilia Beauty, Supergoop! and L’Oréal, is joining Selena Gomez’s Rare Beauty as ...

Gomez's goddaughter Aubriella Marie helped out at the California headquarters of Rare Beauty on Wednesday, March 18 ...

Get those wallets ready because Selena Gomez's fan-favorite makeup brand Rare Beauty is dropping soon at beauty retailer Ulta Beauty. "IT’S HAPPENING💫," the two beauty brands announced in a joint ...