No run-of-the-mill desk workers here—AbbVie’s trio of “Just Okay” TV commercials for Rinvoq’s arthritis indications focus on individuals performing jobs typically reserved for a quirky lead in a ...
For the third year in a row, the hundreds of millions of dollars poured into commercials for AbbVie’s immunology blockbusters have earned the Big Pharma the top spot on the year’s list of the top TV ...