Google just changed ad targeting. On Thursday the company launched in beta “search themes” to give marketers a way to reach consumer audiences with specific interests. The feature is driven through ...

Google launched a new Performance Max search feature called “search themes,” a rare opportunity to learn from the black box that is PMax campaigns. Search themes are broad terms that can inform ...

If you’re running Performance Max, or planning to launch a new campaign, I want to clear up one of the most misunderstood parts of Google Ads: audience signals and search themes. Understanding how to ...

Google rolls out "Search Themes" for Performance Max campaigns, giving advertisers more input to steer the AI and capture additional relevant traffic. Google launched a new "Search Themes" feature for ...

Google announced the beta launch of Search themes for Google Ads Performance Max campaigns. Search themes are an optional signal you can use to inform Google AI about your business to expand relevant ...

Google has been expanding its roll out and test of dark mode or dark theme for the company’s search interface. Google started testing this back in December 2020, as captured by this Reddit thread. But ...

Google offers you an option to choose a Light theme or Dark theme for Google Search. You can choose your preferred theme for Search on most browsers such as Chrome ...

If you go to Google on desktop or mobile and search for [easter] and/or [passover] you will get a special theme in the search results. This is similar to the themes Google has for the holidays when ...

Search themes are a new, optional signal that let you add information about customers or your business in Performance Max. Google today is adding search themes – a new, optional signal – to ...