As puberty starts earlier, glossy marketing targeting the 12-and-under set has driven tweens’ annual spending on skincare and beauty to $4.7 billion. For families deciphering what’s necessary and what ...

Between ages 8 and 12, a child’s brain is still developing in ways that can make emotions big and routines harder to manage.

TAMPA, Fla. (WFLA) — Many young people are turning to TikTok and other social media sites to share their beauty and skincare routines. While most likely have the best intentions, doctors say many are ...

Walk into any major beauty retailer today, Sephora, Nykaa, Tira, and you’ll find something unexpected: tweens and early teens ...

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