Here's the bad news, aka reality: the awfulness of flying these days has NOTHING do with the creative promise of travel described throughout the brilliant copy of this campaign. Let’s start with the ...
NEW YORK - AUGUST 2: A Gillette advertisement featuring English soccer star David Beckham hangs in Times Square August 2, 2004 in New York City. (Photo by Stephen Chernin/Getty Images) The stock ...
Engagement volumes (EV) -- the incremental increase in consumers' online interaction with ads in the moments after airing a television advertisement -- continue to surge online in the travel industry.
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