Volunteering begins with “wanting to be there, wanting to offer and wanting to dedicate time”, according to Konstantina Logotheti, head of marketing and communications at PwC Cyprus and director of ...

The 4 Ps (Product, Price, Place, Promotion) form the "marketing mix," a foundational framework for marketing strategy. While the concept originated in the 1960s, it remains essential for aligning ...

Something has seemed wrong since, let’s say, some time in 2016. Whatever your political, economic, or religious affiliations, there’s no denying our world has veered down a polarized path in the last ...

Whether your customers are Baby Boomers, Echo Boomers, Gen X-ers or Gen Y-ers, or even Seniors, one thing is sure: They know and understand much more about marketing than ever before. Call today's ...

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This article contains spoilers for Stranger Things 5 (through the series finale), including details about Vecna that hail from Stranger Things: The First Shadow. If you don’t want to read any of that, ...