Apple has had lots of slogans over the years, but the one that best represents the company’s early mindset was used in an ad ...

The Cupertino pioneer prepares a rare retrospective celebration honoring decades of creativity and cultural innovation.

Apple CEO Tim Cook today shared a "50 Years of Thinking Different" letter, ahead of the company's 50th anniversary on April 1, 2026. The letter touches on the upcoming 50th anniversary and says that ...

Steve Jobs once described creativity as “connecting the dots.” In simple terms, it’s not about being more intelligent—it’s ...

Tim Cook published a letter titled “50 Years of Thinking Different” celebrating Apple’s upcoming 50th anniversary on April 1st, referencing the iconic “Think Different” campaign. Macworld reports that ...

After hosting a surprise Alicia Keys concert at its Grand Central store in New York last week, Apple is turning to Asia for ...

The "CBS Sunday Morning" correspondent's latest book examines how, in its first half-century, the company founded by Steve ...

Apple’s 50th anniversary is next month on April 1, and CEO Tim Cook just published a new letter marking the major milestone.

Apple is celebrating its 50th birthday with a series of events.

Cook said that Apple’s contentious meetings date back to “the creation of the company.” ...

In a public letter about Apple’s upcoming 50th anniversary, Tim Cook keys off the famous Think Different ad campaign: April 1st marks 50 years of Apple. From the first Apple computer to the Mac, from ...

Apple began its 50th anniversary celebrations at New York’s Grand Central Station on Friday and is reportedly continuing them ...