While WWE Undisputed Champion Cody Rhodes retained his title, he lost to this superstar in merchandise sales at Royal Rumble 2025. The superstar in question is the 16-time WWE World Heavyweight Champion,

WWE Royal Rumble was a smash hit. According to WWE, the event at Lucas Oil Stadium set a handful of records that included the single-night gate record

John Cena's merchandise reportedly outsold Cody Rhodes' during Royal Rumble weekend, after Rhodes had been at the top of sales for years.