TechCrunch will be on the ground at SXSW 2025 — the annual tech, music, comedy, and film conference that kicked off Friday in ...

One of the world's best-selling rock bands partnered with Apple to create an immersive film that gives you a front-row ...

Filmed during the sold-out finale of their M72 World Tour last year, Metallica’s concert brings viewers closer to James ...

The heavy metal legends announced on Tuesday (March 11) that their 2024 Mexico City show has been optimized as an immersive ...

If The Weeknd wasn’t enough to convince you to pick up Apple’s $3,499 headset (or at least stop by an Apple Store to try one ...

Metallica founding member and drummer Lars Ulrich announced plans to launch a concert film on Apple’s Vision Pro mixed ...

If you're the owner of an Apple Vision Pro you can look forward to a new “Apple Immersive concert experience” that will ...

The Vision Pro is officially set to receive another “immersive experience” – this time from Metallica, which filmed the work ...

The concert experience, simply titled Metallica, will be available on Apple Vision Pro. Filmed in Mexico City in September ...

One of the world's most popular rock bands partnered with Apple to create an immersive film that gives you a front-row ...

Why It's Important: This comes as Apple appears to be reevaluating its extended reality (XR) strategy. Last year, it was ...

Apple announced it’s releasing an immersive concert experience from Metallica, landing on Apple Vision Pro this week. The concert experience, simply dubbed ‘Metallica’, captures a performance in ...