The PR firm surveyed more than 33,000 people in dozens of countries for the 25th edition of its annual report, which debuts ...

With the expansion of the customer journey, CMOs are being asked to do considerably more than before—creative, research, brand strategy, CRM, social, PR and even HR.

Articles written by Luz Corona ...

With the expansion of the customer journey, CMOs are being asked to do considerably more than before—creative, research, ...

Earlier this week, Trump invited TikTok’s chief executive Shou Zi Chew to sit in a position of honor during Monday’s ...