SIGN UP to get delicious recipes, handy kitchen hacks & more in our daily Pop Kitchen newsletter 🍳 🍔 Such is the case with ...

"Hi, I'm Arnie, and I’m here to bring you the wildest internet moments, viral stories, and crazy challenges! Be sure to ...

Sprite brand director Kate Schaufelberger details how last year's sales benchmarks made the shift from LTO to permanent ...

According to Marketing Dive, Sprite Chill made $50 million in retail sales after just 21 weeks, making it the top-selling new Coca-Cola product of the year—so giving the drink a permanent spot was a ...

While Sprite Tropical Mix has been available fairly regularly in larger sizes in some lucky markets, back in January, rumors started circulating that the tropical spin on the beloved lemon-lime soda ...

There’s nothing like the excitement of a fan-favorite return product, especially one that has historically only been ...

Beverage marketers are keenly aware that not all product launches will succeed. Coca-Cola Spiced, which launched last year as a “permanent” addition to the Coke lineup, was discontinued before the end ...

In 1959, the U.S. car market reached peak tail fin. That year’s Cadillac Eldorado took jet-age styling to the extreme, with ...

Tim Pitt drives a restomod based on the Austin-Healey ‘Frogeye’ Sprite – and inspired by a giant-killing 1960s race car.

Coca-Cola is launching BodyArmorLyte in India, aiming to boost ThumsUp and Sprite to $2 billion brands. The company expects a ...