In 2005, Sony released 250,000 real, colorful bouncy balls down the steep streets of San Francisco for an iconic commercial promoting their new Bravia LCD televisions. #sony #madaboutmarketing | Mad About Marketing
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In 2005, Sony released 250,000 real, colorful bouncy balls down the steep streets of San Francisco for an iconic commercial promoting their new Bravia LCD televisions. #sony #madaboutmarketing | Mad About Marketing
4.8K views4 months ago
FacebookMad About Marketing
TOP COMMERCIALS of HISTORY: "BOUNCING BALLS", by SONY
TOP COMMERCIALS of HISTORY: "BOUNCING BALLS", by SONY
Apr 9, 2019
esloganmagazine.com
In 2005, Sony invested over $1 million in a groundbreaking TV ad for its Bravia line, flooding San Francisco streets with 250,000 colorful bouncy balls. Directed by Nicolai Fuglsig, the visually stunning campaign, set to José González’s “Heartbeats,” became an iconic marketing moment, showcasing the vibrant display quality of Sony’s LCD TVs and leaving an indelible mark on advertising history. | Historyinmemes
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In 2005, Sony invested over $1 million in a groundbreaking TV ad for its Bravia line, flooding San Francisco streets with 250,000 colorful bouncy balls. Directed by Nicolai Fuglsig, the visually stunning campaign, set to José González’s “Heartbeats,” became an iconic marketing moment, showcasing the vibrant display quality of Sony’s LCD TVs and leaving an indelible mark on advertising history. | Historyinmemes
363K views11 months ago
FacebookHistoryinmemes
World’s best ads ever #42: Sony proves it has ‘color like no other’ with 250,000 balls
World’s best ads ever #42: Sony proves it has ‘color like no other’ with 250,000 balls
Jun 14, 2022
thedrum.com
Sony Bravia - 'Balls' - Cinema 2005-2008
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Sony Bravia - 'Balls' - Cinema 2005-2008
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When Sony Filled San Francisco With Bouncy Balls
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When Sony Filled San Francisco With Bouncy Balls
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Past Insider | History | The Sony Bravia "Bouncy Balls" ad from 2005 remains one of the most famous commercials ever made. It featured 250,000 colorful balls... | Instagram
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Past Insider | History | The Sony Bravia "Bouncy Balls" ad from 2005 remains one of the most famous commercials ever made. It featured 250,000 colorful balls... | Instagram
1.4K views2 months ago
Instagrampastinsider
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MARKETING AGENCY on Instagram: "Launched in 2005, the “Bouncy Balls” campaign for Sony Bravia redefined how technology brands communicate performance. At a time when TV ads were dominated by specs and explanations, Bouncy Balls chose simplicity- no dialogue, no celebrities, just thousands of colourful balls moving through the streets of San Francisco to bring Colour Like No Other to life. Instead of explaining picture quality, the campaign let audiences experience colour. Shot largely with real
1.8K views3 months ago
Instagrambama.growth
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Can’t let that slide | sonys 5th phenomenon
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TikTokricodb0
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Star AI | Navigate the Stars of AI on Instagram: "Sony's legendary 2005 TV commercial, widely considered one of the most insane ads ever filmed. To showcase the vibrant color range of their new TV screens, Sony launched 250,000 bouncy balls down a steep San Francisco street. The spectacle was visually stunning but chaotic - balls reached speeds of up to 218 km/h, causing $74,000 in damage from broken windows and dented cars, and creating a nationwide bouncy ball shortage. Despite the mayhem and
65K views3 months ago
Instagramstar.ai.media
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In 2005, Sony organized a large-scale promotional stunt in San Francisco to market the PlayStation Portable. The event involved releasing approximately 250,000 bouncy balls down the city’s steep streets, using gravity to create a visually striking spectacle intended for advertising footage. While the stunt was planned and permitted, its real-world impact quickly exceeded expectations. The bouncing balls spilled into traffic, sidewalks, and nearby businesses, forcing pedestrians and vehicles to s
46 views3 months ago
TikTokinteresting.always.1
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Nice Dog on Instagram: "In 2005, Sony turned the steep streets of San Francisco into a playground by releasing 250,000 brightly colored bouncy balls for a television commercial promoting its Bravia TVs.. The balls poured down the city’s famous hills, bouncing off curbs, steps, and cable car tracks, creating a flowing river of color that felt spontaneous, joyful, and completely real..! The ad, titled “Balls,” was filmed over several days, used practical effects instead of CGI, and even required a
5.9K views3 months ago
Instagramnicedog888
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FilmUp | ‘In 2005, Sony spent over a million dollars to cover San Francisco’s streets with 250,000 bouncy balls and create the city’s most... | Instagram
227.9K views8 months ago
Instagramfilmup.co
In 2005 Sony launched at least 50,000 Bouncy Balls down a street in San Francisco for an advert. Here is the beautifully shot two minute film with original music. I love it!
Feb 28, 2018
redditAtlanticCreation
Sony Bravia advertising with bouncing balls in San Francisco, in 2005. #advertising #creativeads #sonybravia #sanfrancisco
126.1K viewsNov 9, 2022
TikTokbest_advertising
@mementoutspires on Instagram: "back in 2005, sony created one of the most mesmerizing commercials ever by releasing 250,000 colorful bouncy balls down the steep streets of san francisco. filmed entirely without cgi, the slow-motion shots captured the bouncy balls bouncing and rolling through the air, turning the city into a sea of color and making the whole scene feel like a dream. the cleanup was no small task, but locals got a fun surprise, they could keep any bouncy balls they found. the ad
963.3K viewsMar 12, 2025
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